We’re a brand development

and social marketing agency

We help record labels, cultural institutions, and creative leaders tell their stories online.

Oh, and we even run a digital magazine.

Who are we?

We’re a narrative-driven digital marketing, social media, and branding agency for the creative industries.

Here at Impostor Syndrome, we believe that every great project starts with a story. That’s why the first thing we ask at the start of every project is ‘what’s the story here, and how can we tell it authentically?

We specialise in brand management, encompassing everything from a full aesthetic rejuvenation and brand voice development to full-service digital platform management.

We’re also adept digital project managers, working with clients from inception to execution to deliver world-leading paid and organic digital campaigns.

After all, with 15+ years' of experience across the music, digital, and creative sectors, we like to think we’ve picked up a few tricks along the way.

Some recent highlights

What do we do?

Like any good digital agency, we wear a lot of hats here at Impostor Syndrome HQ.

Here’s a little list of our core offerings:

  • Full-service digital presence management, including social ideation and brainstorming, content creation, multi-channel post scheduling, best practice updates, and full social media management.

  • Cross-platform digital storytelling, brand development and aesthetic rejuvenation.

  • Creative marketing consultancy, development, and long-term project execution.

  • Data-driven audience and brand audits (and subsequent corrections) alongside our sister company, and audience analysis leaders, Backline.

  • Dually data-driven and holistic project development and marketing for music, technology, and creative companies.

And that’s not all, of course. We’re well-versed in creative problem-solving - so if you’re looking for help with something that’s not on this list, just drop us a line.

Trusted by

We’re lucky to have worked with a slew of world-leading brands and creatives from all corners of the music, culture, and entertainment worlds.

and more

Don’t worry - we know what you’re thinking.

“For a music marketing company, they haven’t given us many songs to listen to, have they?”

Well, fear not - we’ve compiled a handy playlist of a few of our favourite releases that we’ve had the pleasure of working on recently. Because we’re nice like that.

But what makes us different?

Everything we do is driven by the principle that if you’re going to spend your time making things, you might as well make them great.

We’ve got proven, multi-strand music industry experience as managers of BRIT, GRAMMY, and Ivor Novello-nominated artists, marketers of critically acclaimed projects, and founders of groundbreaking data analysis companies.

And yet, we’re still not satisfied. That’s why we spend our time helping creative organisations (and individuals) get to the heart of their brand and work out how to reach more people than ever before with their new projects - and crucially, all while never once compromising on the quality of their output or their wider creative integrity.

There are a lot of ‘social media management’ companies out there, but we think we do things different. We take a 360-degree approach to branding, and understand on an innate level that a truly world-class digital campaign is about more than just a few social posts and a paid marketing plan.

And that’s us, really.

We’re Impostor Syndrome and we help culture-shaping brands tell their stories in ways that actually matter.

Think we can help with your next project?